Wednesday, February 11, 2009

What Are the Benefits by Getting Local Shops as Your Drop Shoppers?

Think of a situation: you're shopping for ladies' apparels in a shopping mall. Then you stop by 2 boutiques. One is a small shop with less than 100 items. Another is a huge shop with more than 5,000 items. If they're selling similar things, which one will more likely get your sales?

You will probably hang around the 5,000-item shop and spend your money there, right?

It's a very simple retail strategy. The more choices you can offer to your customers, the more likely they'll spend more time in your shop. The more time they stay in your shop, the more likely they'll spend their money on. You don't have to be an expert to understand this truth, do you?

In fact, it's just the same in the online world. The more good items you can offer in your online shop, the more interests your customers will have. This is one of the benefits you can get when working with a local shop. If you try to set up an online business by ordering in bulk or wholesale for certain items, how many can you order? Just a few t-shirts can cost you a hundred bucks or more. How much money do you need to invest before you can start selling in a resonable scale?

Besides, don't expect all your items can be sold. It'll never happen. Otherwise, you'll never see those season-end sales in all the shops around every year. Then how much profit do you think you can earn at the end if you try to order from wholesale yourself?

However, if you can get a local shop as your drop shipper, it's no more your concern. You have the product variety for your sales without any investment on stock required. Whatever the local shop has, you can just post in eBay and sell. The shop owner will never mind you advertising too much for him. If you can work with a few different types of local shops and make your eBay shop like a department store, your customers may be trapped and never go for other sellers, just like what you do when you go to a real department store.

Isn't it good?

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